: : :Â humanmadeinc.com / evidence : : :
CONTENT MARKETING CASES
A selection of recent Experience Engineering and Content Marketing Case Studies and feedback from clients and colleagues.
USE CASE: BROADCAST, STREAMING, MOBILE
Using Experience Engineering to transform a plain old radio station into a music experience delivery brand across mobile, streaming, podcasting, video, and more.
![Screenshot 2024-04-29 at 6.12.02 PM](https://i0.wp.com/humanmadeinc.com/wp-content/uploads/2024/04/michael.png?resize=1080%2C427&quality=80&ssl=1)
![Screenshot 2024-04-29 at 6.26.55 PM](https://i0.wp.com/humanmadeinc.com/wp-content/uploads/2024/04/jeff-quote.png?resize=1080%2C421&quality=80&ssl=1)
USE CASE - HEADLESS ECOM, AR/VR, PROGRAMMATIC MEDIA
Venerable consumer electronics brand launches a pilot program for D to C ecommerce with a new gaming monitor, standing up an entire brand extension and headless e-commerce platform in 90 days, from research to go-live.
![Screenshot 2024-04-29 at 6.07.44 PM](https://i0.wp.com/humanmadeinc.com/wp-content/uploads/2024/04/bob.png?resize=1080%2C465&quality=80&ssl=1)
![Screenshot 2024-04-29 at 6.06.31 PM](https://i0.wp.com/humanmadeinc.com/wp-content/uploads/2024/04/meg.png?resize=1066%2C718&quality=80&ssl=1)
USE CASE - REV OPS, DEMAND GEN, BRAND DEV, AND MORE
Bootstrapped B2B SaaS business in the ed tech space extends product portfolio, brand and positioning, while implementing a rev ops infrastructure and training former school teachers to sell software, resulting in 30%+ topline revenue increase, and ultimately an ownership exit via competitor acquisition.
![Screenshot 2024-04-29 at 6.07.09 PM](https://i0.wp.com/humanmadeinc.com/wp-content/uploads/2024/04/jessica.png?resize=1080%2C641&quality=80&ssl=1)
![Screenshot 2024-04-29 at 6.06.58 PM](https://i0.wp.com/humanmadeinc.com/wp-content/uploads/2024/04/brad.png?resize=1080%2C555&quality=80&ssl=1)